Sunday, August 23, 2015
Avon Press Release! Groundbreaking Anti-Aging Discovery
Aug 21, 2015
NEW YORK, Aug. 21, 2015 /PRNewswire/ -- A team of research scientists from the Avon Skincare Institute (ASI) presented a new breakthrough in anti-aging skincare at this week's Summer Conference of The American Academy of Dermatology (AAD), which represents the largest association of dermatologists in the country. Dr. John Lyga, Director of Skin Bioscience and Dr. Uma Santhanam, Director of Cell Biology and Clinical Efficacy at ASI explained that their team has solved a key piece of the skin aging puzzle in their presentation of two posters, "Dynein is Necessary for Intracellular Transport of Both Nutrients and Autophagosomes in Human Dermal Fibroblasts" and "A role for Autophagy in Skin Aging."
The ASI scientists began their research with a question: Why does skin develop lines and wrinkles and lose firmness as we age? The team first focused their research on a key transporter protein called dynein (pronounced "dye-neen"). Dynein plays a key role in transporting nutrients as well as mitochondria, the 'powerhouses' within cells, to where they are needed, keeping skin cells productive and functioning optimally. The team discovered that the level of dynein in skin cells declines with age and that a deficiency of dyneins caused an impairment in the transport of nutrients within skin cells, which can contribute to increased signs of aging on the skin's surface.
Additionally, Avon scientists focused on autophagy, a pathway by which cells remove and recycle damaged components, and a phenomenon that is being heavily researched in the medical field. Avon scientists discovered that this activity also declines with age and UV exposure. Since dynein also plays a role in the recycling process, the decrease in dynein may contribute additionally to the impairment in waste disposal. Furthermore, researchers found that suppression of the recycling pathway results in a reduction of collagen production. Thus, a decline in two critical cellular processes with age, namely nutrient transport and cellular recycling, could contribute the sub-optimal functioning of skin cells, which in turn could result in the appearance of signs of aging such as lines and wrinkles and loss of firmness.
This is the kind of research that has kept Avon's ANEW brand at the forefront of skin aging advances since its launch.
About Avon Products, Inc.Avon is the company that for more than 125 years has stood for beauty, innovation, optimism and, above all, for women. Avon, with nearly $9 billion in annual revenue, has products that are sold through 6 million active independent Avon Sales Representatives worldwide. Avon products include color cosmetics, skincare, fragrance, and fashion and home, featuring such well-recognized brand names as Avon Color, ANEW, Avon Care, Skin-So-Soft, and Advance Techniques. Learn more about Avon and its products atwww.avoncompany.com.
Posted by Joy Lehman Avon Indep Rep
Labels: anti-aging products, Avon, Breakthrough, Press Release, Technology, UVA protection, UVB protection, wrinkles
I LOVE what I do! My passion is helping others learn and achieve success. I'm an Avon Ambassador and Independent Sales Rep Since Oct 2009, Certified Anew Skincare Specialist since 2013, 2015 Spirit of Avon award recipient, Presidents club member every year since 2010, Honor Society member since 2014, Recruiting Excellence Award 2014, 2015 Top Direct Delivery Sales Award, Top 10 Online sales 2014, Top 10 sales increase 2014, Top 10 sales 2014, DSWA Elite Certified, Member of the #1 Sales team in the US